The romantic style has become a favorite of Gen Z — and celebrities have taken note
The TikTok look is becoming more and more coquette.
The fashion trend is one of the most popular ones right now thanks to the 1.3 billion views it has received on the app (and counting). The visual elements of the coquette style are immediately noticeable when searching on TikTok, with exquisite outfits, dreamlike silhouettes, and loads of pink clogging your stream.
Oxford defines a “coquette” as a flirty woman, but the current fashion craze emphasizes the term’s amorous and lighthearted connotations.
“The coquette fashion trend is Gen Z’s take on flirty, soft, hyper-feminine style that references the Victorian Regency era,” Los Angeles-based stylist Marisa Ledford tells PEOPLE. She identifies the trademarks of the style as whimsical essentials like milkmaid tops, baby doll dresses, tights, ruffles, and pastel hues.
“The coquette fashion trend is Gen Z’s take on flirty, soft, hyper-feminine style that references the Victorian Regency era,” Los Angeles-based stylist Marisa Ledford tells PEOPLE. She identifies the trademarks of the style as whimsical essentials like milkmaid tops, baby doll dresses, tights, ruffles, and pastel hues.
Even Hollywood’s greatest actors are sporting the coquette image outside of Gen Z-driven social media virality, both on the red carpet and in everyday life. Some, such as the singer Lana